Like so many other businesses in 2020, the pandemic put stress and strain on Chick-fil-A restaurants across the nation. After many months of long hours and unpredictable schedules, leaders at Chick-fil-A wanted to create a stress-free night of laughter and joy for their Operators. The concept: A virtual “date night” complete with games, conversation, and surprises along the way.
Brand Apart designed the run of show, produced all digital content, and designed a dynamic visual identity resulting in a program that brought joy, fun, and a much-needed break for all. We worked alongside talent to coordinate involvement in program including: Bob Goff, Michael Jr, and Tim & Demi-Leigh Tebow.
Over 600 couples across 39 states tuned in for the evening “together.” At the end of the evening each Operator left feeling celebrated, seen, and motivated to grow together with their spouse and within their community.